The package
A defined outcome with clear boundaries.
A practical identity system designed to create recognition, consistency and confidence across the first essential touchpoints.
Fixed service package
Brand Identity Foundation
A clear identity foundation for a new or early-stage business ready to look credible.
Typical timeline 3–5 weeks
What is included
- Primary logo system
- Core color and typography direction
- Essential usage guidance
- Starter brand applications
Scope boundaries
- Implementation or production work beyond the listed deliverables
- Third-party fees, media spend and paid software
- Additional rounds or scope added after approval
Package questions
Answers before you begin.
01Who is the Brand Identity Foundation for?+
It is designed primarily for new and early-stage businesses that need a professional identity system rather than only an isolated logo.
02Does the package include a logo?+
Yes. The identity foundation includes the primary logo system along with core color, typography and essential visual direction.
03Will I receive brand guidelines?+
The package includes essential usage guidance appropriate to the scope. A more extensive brand-guidelines system can be commissioned when the organization requires deeper documentation.
04Can you design additional brand materials afterward?+
Yes. Social templates, stationery, presentations, packaging, signage, websites and other applications can be added through a custom project.
Need something different?
Build a custom engagement.
If the scope extends beyond this package, start a project and we will shape the right approach around the work.